Staff Biographies – NAD

Laura Brett

Laura Brett Vice President Laura Brett is the Director of the National Advertising Division (“NAD”), part of the Advertising Self-Regulatory Council, a service of the advertising industry and the Council of Better Business Bureaus.  Laura became Director in August of 2017, after serving NAD as a staff attorney and Assistant Director.  Laura has helped develop NAD’s body of guidance in the  evolving area of truthfulness and transparency for advertising in digital media, including the review of the adequacy of disclosures in influencer marketing as well as other digital formats.   In addition...

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Eric Unis

  Eric Unis Attorney Eric Unis joined NAD as a Staff Attorney in December 2017. Prior to joining NAD, Eric worked as an attorney at Troutman Sanders LLP. In over fifteen years of private practice representing clients in a wide range of industries, Eric focused on complex commercial litigation, consumer class actions, government investigations, consumer product safety issues, and advertising and marketing law. Eric has also worked on numerous pro bono matters on behalf of immigrant children. Eric has a B.A. from New York University with a double major in Politics and History and received his...

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Martin S. Zwerling

Martin S. Zwerling Deputy Director Martin S. Zwerling, Deputy Director, joined NAD in September 2000. Martin reviews national advertising campaigns, analyzes claim substantiation and has successfully resolved disputes relating to the advertising of drug and health aid products, computer hardware and software, telecommunications, dietary supplements, infant formula and consumer goods. Martin has also successfully argued before the National Advertising Review Board. Martin often lectures on claim substantiation and the NAD self-regulatory process. Prior to joining the NAD, Martin served as a...

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Annie M. Ugurlayan

Annie M. Ugurlayan Assistant Director Annie Ugurlayan is Assistant Director of Communications at the National Advertising Division. Since she joined NAD in 2003, she has handled hundred of cases and has successfully argued appeals before the National Advertising Review Board. Annie also serves as a liaison to local Better Business Bureaus relating to advertising review. She oversees case management and is a resource to first-time users of the system, explaining the self-regulatory process and how to be most responsive to an NAD inquiry. Annie is also a frequent lecturer at conference...

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Kathleen Dunnigan

Kathleen Dunnigan Senior Attorney Kathleen Dunnigan, Senior Attorney, joined NAD March 2008. Prior to joining NAD she has worked for the Legal Aid Society’s Juvenile Rights Division defending children in both child welfare and juvenile delinquent proceedings. She was also a staff attorney at the Center for Appellate Litigation representing indigent defendants and a public policy advocate at the Center for HIV Law and Policy. For many years, Kat litigated employment discrimination and civil rights claims representing only employees. She has been involved in many New Jersey employment cases on...

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Hal Hodes

Hal Hodes Senior Attorney Senior Attorney Hal Hodes joined NAD in August 2012. Prior to joining NAD, Hal worked in private practice focusing on litigation. As an associate at McAloon & Friedman, P.C., he represented hospitals and other health care practitioners in malpractice litigation and proceedings undHaer the New York State Mental Hygiene Law. Previously, Hal was an attorney at the New York City Human Resources Administration, where he represented the City’s social services programs. Hal is also on the steering committee of a prominent voting rights group, conducting research on...

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