BBB NP Press Releases

CARU Finds Snap, Inc. Complies with COPPA. Company goes beyond minimal procedures to prevent under-age use.

CARU found that Snap, Inc. (“Snap”) takes effective measures to ensure that under-age children do not use its service. After carefully reviewing Snap’s procedures, CARU held that the company goes beyond the minimum requirements and incorporates higher-level safety design features to ensure that under-age children are not able to use Snapchat. Those procedures align with CARU’s Guidelines (“Guidelines”) that companies focus on implementing procedures to ensure privacy-by-design from the ground up, which it believes Snap does.

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NAD Recommends Wink Naturals Discontinue Certain Challenged Claims for Zen Drops, Including Use of the Hashtag #mentalhealthawareness

Following a challenge by Johnson & Johnson Consumer Inc., NAD recommended that Wink Naturals LLC discontinue certain challenged anxiety relief, natural, and drug-free claims in product packaging, website, social media, and third-party advertising for its Zen Drops.

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Certain Advertising Claims for Aunt Fannie’s Pest Control Products Permanently Discontinued Following NAD Challenge

Aunt Fannie’s, Inc. stated that it will permanently discontinue certain challenged express and implied claims for its pest control products in website, social media and product packaging advertising, following a challenge before NAD by competitor S.C. Johnson & Son, Inc.

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NAD Recommends Nectar Sleep Discontinue “Limited Offer” Claim Following Challenge by Tuft & Needle

NAD has recommended that Nectar Sleep LLC discontinue challenged advertising claims for the company’s Nectar Mattress. The truth and accuracy of the advertiser’s claims, in retail, online, and social media advertising, was brought to the attention of NAD by Tuft & Needle, LLC, maker of competing mattresses.

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Hawaiian Telcom Agrees to Modify, Discontinue Certain Claims Related to its High-Speed Internet Service and for its TV Service Following Challenge by Charter

Hawaiian Telcom has agreed to modify or discontinue certain claims for its fiber internet and television services, following a challenge by Charter Communications, Inc. Further, NAD recommended that Hawaiian Telcom discontinue or modify comparative superior performance claims, implied disparaging performance claims, and its “fastest internet” claim.

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NAD Recommends Reckitt Benckiser Discontinue Certain Challenged Claims for Dimensions Home Fragrance, Finds Certain Claims Supported

NAD recommended that Reckitt Benckiser discontinue certain challenged claims for Dimensions Home Fragrance, following a challenge by S.C. Johnson & Son, Inc., maker of Glade home fragrances and products. Reckitt Benckiser’s Dimensions Home Fragrance product is a personalized fragrance box containing a diffuser and/or fragrance refill that is shipped directly to a consumer’s home.

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